PMA A-NZ - Events

Upcoming Events

WEBINAR | Packag(IN)g or (OUT)

1 May 2018

What's it about?

We are seeing food packaging trends evolve as consumer attitudes, actions, and purchasing behaviours change to reflect a movement towards environmental protection. As the single-use, throw away culture dies, we must embrace ways that packaging can add to a sustainable future. Valuable packaging has a story to tell about extending shelf life, food safety and waste reduction however businesses must be forward thinking about the future implications of that packaging. As consumers demand more transparency and accountability along with greater value and convenience, perhaps packaging is the answer, rather than the enemy.

Who's it for

Marketers and marketing enthusiasts from seed companies, growers, packers, processors, shippers, manufacturers, wholesalers and retailers

Key take-aways

  1. How packaging can be used to reduce food waste and better utilise crops
  2. How packaging fulfils more than just a functional propose.
  3. Tune into global packaging trends, insights and the growing appetite for branded products
  4. Lifestyle packaging: The use of social media together with packaging to showcase and educate consumers on the value of packaging.
  5. How do I connect the dots? Fork to Farm or Farm to Fork?

Details

Date: Tuesday 1st May 2018
Time: 2pm - 2.30pm
Delivery: Zoom Video Conferencing and Webinars
Eligibility: Members Only
Cost: Free

 

 

 

 

This is a free webinar, available to PMA A-NZ members only. Once you have registered and your membership status has been confirmed, you will recieve your webinar login

If you are unsure whether you're a member, please email info@pma-anz.com 


Guest Speaker

Gilad Sadan is the Managing Director of N.A.V.I. Co (Network, Advice, Value, Innovation). 

 

NAVI Co Global specialises in Fresh Produce marketing taking products from concept to fruition. Key focus areas are new product development, branding, marketing, packaging, packing equipment and artwork design.

Through his network of connections, Gilad works to source the most suitable packaging, machinery, equipment and service providers to help products land on supermarket shelves. Gilad gained his experience in the packaging industry with over 10 years supplying packaging solutions to the produce industry prior to opening his consultancy business 3 years ago.

 

This webinar is part of a series of workshops, resources and tools for indsutry marketers via the PMA A-NZ Marketing Exchange. For more resources, click here to join the community. 


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